Engaged. Inspired. Entertained.
Vibe is home to entertaining and inspirational television of all genres. New Zealand premiere drama and crime series, thought-provoking reality shows and riveting documentaries, sit alongside a host of timeless viewer favourites and Live award shows, the Golden Globes and the Primetime Emmys.
As one of SKY’s most-watched entertainment channels, Vibe has built a very loyal following since launch in 2007. From popular British crime dramas, like Vera and No Offence, to award-winning Obs doc series such as One Born Every Minute and Born This Way; from period thriller The Bletchley Circle: San Francisco to US crime-solving duo Rissoli & Isles and everyone’s favourite courtroom doyenne, Judge Judy - the Vibe schedule has something for everyone.
ENGAGED, INSPIRED, ENTERTAINED
VIBE Channel Info:
Target Demo: 25-54 years
Gender Split: 65% Female 35% Male
Almost 800,000 Viewers: 723,925 Avg. Monthly Cume 2019
Shopping Patterns: Higher spenders on personal care, clothing & footwear, alcoholic beverages, tools & equipment for house & garden, purchase of vehicles, property maintenance, medical products, insurance and package holidays.
Launched: October 2007
SKY Search 2018 / Nielsen CMI. Compared to AP 15+ with TV. Nielsen TAM. AP5+